Japanese design and the country's art of making well-crafted and desirable objects live on with today's unveiling of the gold, silver and bronze medals for the upcoming World Aquatics Championships - Fukuoka 2023.
At each edition of the World Aquatics Championship, the event takes on a new look that reflects the culture of the host country that they want that event to embody.
Under the event banner "Water Meets the Future," we now know what the year's most desirable award in sports will look like - the gold, silver and bronze medals athletes and teams will be racing, diving and playing for in just 50 days' time in Fukuoka.
The medals beautifully capture the Japanese aesthetic - elegant and progressive, yet still timeless.
The design has a flowing, aquatic spirit that's sure to resonate with athletes while also capturing the splendour of the World Aquatics Championships.
These World Aquatics Championships in Fukuoka will feature 75 medal events across six aquatics sports - swimming, artistic swimming, open water swimming, diving, high diving, and water polo- with the event's 17 days of competition running from 14-30 July 2023.
With just 50 days to go until the first event of the world championships gets underway with the Women's 10km Individual in open water swimming, who do you see winning the first set of these medals?